Your product can help consumers boost immunity!

15/02/2023

There has never been so much talk about immunity as in recent years. Strengthening the body’s defenses has become a constant concern of individuals in the face of so many diseases that spread quickly and can have serious consequences, such as the coronavirus.

Healthy meals, based on food rich in nutrients and vitamins, combined with the daily consumption of some specific ingredients, such as propolis, strengthen immunity and guarantee more well-being to consumers.

Brands, in turn, should pay more attention to what they offer customers, after all, this concern with immunity makes them read food labels before deciding whether to put products in the cart.

READ MORE: How does food affect consumers’ mental health?

 

Propolis: What is it, and how does it help boost immunity?

Used to boost immunity, propolis consists of a mixture of wax, pollen, and bee saliva. In nature, insects use it to seal their hives.

As for the health of humans, propolis can bring incredible benefits. In addition to being a powerful asset to the immune system, propolis is indicated in the fight against viruses and bacteria.

Propolis also has anti-inflammatory and antifungal properties and can be used in the treatment and fight against various diseases when recommended by a specialist doctor.

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How can brands add propolis to the ingredient list of products?

Many people have made a habit of taking an immunity dose in the morning that includes consuming propolis, turmeric, lemon, and other specific ingredients. It is also very common to find propolis extracts for sale in several places, such as supermarkets and drug stores.

Something difficult to find, especially in smaller cities, is propolis inserted in products that are already part of consumers’ daily lives. This is a little-explored market that has everything to be successful.

The food industry can add dehydrated propolis powder to various products. Besides maintaining its original in-natura properties, it guarantees the consolidation and expansion of the brand in the market, since this ingredient is highly sought after by consumers.

Propolis can be added, in smaller or bigger quantities, to the list of ingredients of candies, chocolates, vitamins, juices, shakes, and teas.

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Benefits of Having Good Immunity

When an individual has good immunity, it means their body can fight off parasites, fungi, viruses, and bacteria in a healthy way.

People who have high immunity have a life full of benefits. Among them, we can highlight:

  • More willingness to practice sports and physical activities;
  • Less feeling of fatigue and tiredness;
  • Healthiness, not getting sick easily from flu, colds, and viruses;
  • More active life in every way;
  • Willingness for different tasks at any time of the day, including those that require physical effort.

 

Where to Buy Propolis Powder?

Frootiva® Co offers a propolis-based food supplement powder in its product line, which is composed of the flavonoid quercetin and the compound Artepilin C.

The company also provides flavors of dehydrated vegetables and fruits, dry extracts, and guarana liquid extract to different markets.

To learn more about the products and work done by Frootiva® Co, contact us by phone at 55 11 4765-0732 or fill out the contact form.

 

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