Sugar-free versions of products are increasingly attracting people looking for healthier, more organic food. Willing to put aside white sugar, part of the population has an eye on brands that have reformulated their recipes or have started offering more natural options for sweetening food, including desserts.

In the 2019 Lifestyle study, Nielsen had already warned industries about this change in consumer habits. According to the results, 28% of Brazilians stated to have increased their consumption of organic products and reduced their consumption of sugar, salt, fat, and industrialized products.

Making changes in the composition of products requires planning and investment, but it is an initiative that brings returns. More concerned with health, the population has demanded this attitude from food manufacturers and, when it is met, they respond by placing the product in their shopping cart.

Sugar-free: how does this type of food work in the body?

When sugar is consumed, the pancreas quickly fires to produce insulin and lower sugar levels. What is not secreted by this hormone becomes fat in the body. Therefore, without controlling the sugar intake, the person gains weight and runs the risk of developing serious diseases, such as diabetes.

Thus, the mistake is not in offering a sweet to consumers, but in the fact that industries are not concerned with finding alternatives to make this food healthier. Sugar-free doesn’t have to mean tasteless.

Taking the first step alone can seem difficult. Therefore, many brands have signed partnerships with companies that develop natural inputs to be able to offer the market healthier versions, equally tasty and with good output.

READ MORE: How to produce value-added food?

Natural inputs: solutions for sugar-free products

Using fruit sugar in a balanced way to sweeten food can be a very interesting option for brands that want to change the composition of their products. With fewer artificial ingredients, they meet new consumer needs and contribute to a healthier generation.

Fruit powder, for example, is an input used to create several products and offer concentrated flavors free of any type of preservative. All the properties and nutrients of the fruit compose the food, making it richer and more delicious.

This input is part of Frootiva® Co’s product line, a company focused on developing 100% natural ingredients for industries looking for healthier ways to create food, cosmetics, and pharmaceuticals.

In the food and beverage industries, fruit powders can be used in mousses, ice cream, gelatin powders, gummy candies, among other items.

Another Frootiva® Co’s solution is fruit bits, dry apple pieces covered with crunchy fruit powder. These snacks can be sold in restaurants or marketed as private label snacks. In this case, the company uses its packaging to market the fruit bits in the market, a 100% healthy food, without the use of artificial sugar and free of any type of preservative.

In addition to fruit powders and fruit bits, Frootiva® Co offers different flavors of dry plant extracts. To learn more about the products and work done by the company, contact us by phone 55 11 4765-0732 or fill out the contact form.