“Keeping a diet rich in fruits is not always that easy, especially in our busy daily lives, right? But now you can count on Frootiva, a practical and tasty way of including fruits in your diet”. Frootiva is a dried apple granulate topped with crunchy Brazilian fruits (açaí, passion fruit and cupuaçu).
Frootiva was born from the challenge of finding an alternative for the consumption of açaí, popularly eaten in the form of pulp/cream. So, the partners of Blue Macaw Flora – a company that trades and exports natural Brazilian flora extracts –, Ana Tovazi and Marina Salama, in partnership with the Food Technology Institute and supported by FINEP, started to seek formulas for a tasty and healthy product, which preserved the main nutritional qualities of the fruits in the most natural way and within the context of functional nutrition.